IAD MARKETING

Strategic LinkedIn positioning for established B2B firms

Monthly Investment

I work on a single monthly retainer.

You get structured positioning for your business.

Most of the firms I support have a turnover of £5m-£50m, with 20+ staff and want LinkedIn to reflect the level at which they operate.

The retainer includes:

• Leadership positioning and profile alignment

• Company Page direction and publishing strategy

• Story-led content for senior leaders

• Structured engagement to strengthen visibility

• Ongoing strategic input and refinement

Everything works together.

Company.
Leadership.
Narrative.
Consistency.

This is not a content subscription.

It’s a positioning partnership.

Exact scope depends on:

Content cadence.

Number of leaders involved.

Level of strategic support required.

I keep things simple.

No tiers.
No bolt-ons.
No artificial upsells.

If we work together, it’s focused and long-term.

If your LinkedIn presence doesn’t yet reflect the quality of your work, this is how we correct that.

Book a conversation, and we’ll see if there’s a fit.

Starts from £1250 + VAT

Single LinkedIn Post

Sometimes you just need one post done properly.

A project update.
A business milestone.
A story worth sharing.

You send the details.

I turn it into a clear, well-structured LinkedIn post.

Used by founders and directors who want their updates to land properly on LinkedIn.

Available to a limited number of non-retainer clients each month.

£175 + VAT

Lite (£500 + VAT/month) – not available at present

Affordable social media management for small businesses and start-ups.

You will get the following:

4 social media posts per month (LinkedIn, Instagram/Facebook)
Guidance on good content and social media best practices
Help to generate content ideas
Proofreading support

Lets Chat Lite

Standard (£800 + VAT/month)

A focused service for small businesses to increase social media presence and engagement.

You will get the following:

6 social media posts per month (LinkedIn-focused, Instagram/Facebook/Twitter, where applicable)
Optimised LinkedIn profiles
LinkedIn support for your team
1 blog post per month (600-800 words)
Improved website content and content writing
One-on-one content support to improve your content strategy
Ghost editing services
Social media coaching and mentoring
Proofreading and editing

Lets Chat Standard

Premium (£1500/month)

An enhanced social media management service with consistent, high-quality content that is customised and tailored to your business goals, giving improved online visibility.

You will get:

Two social media posts per week (LinkedIn, Facebook/Instagram)
1-2 blog posts per month (800-1000 words, including SEO optimisation)
Improved website content and copywriting
Work on SEO (Keyword research and optimisation)
Strategy for other platforms – TikTok, YouTube, Pinterest
Monthly performance report.

Lets Chat Premium

Full Fat (POA)

A comprehensive digital marketing strategy giving a robust social media presence with frequent, engaging content.

You will get:

Customised social media strategy (tailored to your business goals)
12-15 social media posts per month (LinkedIn, Instagram/Facebook)
Strategy for other platforms – TikTok, YouTube, Pinterest, as necessary
SEO with monthly reporting (Keyword research and optimisation, on-page and off-page optimisation, backlink building)
Improved search engine rankings and website traffic
Other marketing services (Email marketing, content creation, graphic design, video production, SEO)
Social media ad campaign management (Facebook or Instagram) with ad spend
Personalised service and support with regular check-ins and communication
Monthly performance report (To track your social media growth and website traffic).

Lets Chat Full Fat